The Design BarStockholm Furniture Fair 2016
- Typology Restaurant, Bar, Seminar room
- Architect Andreas Martin-Löf Arkitekter Website
Andreas Martin-Löf Arkitekter were choosen to design the Design Bar and Design Talks area at the Stockholm Furniture Fair 2016. They in their turn chose Massproductions to help furnish the two spaces with products from their collection. The design concept is called “All the fun of the fair” and its cozy, evocative atmosphere is miles away from hard wooden chairs and Scandinavian simplicity.
“All the fun of the fair” expresses the sense of excitement that a traveling fun fair generates. An opportunity to let your hair down. A readiness to enjoy the moment. And a willingness to embrace new experiences. This phrase has set the framework for and given the name to Design Bar 2016.
In a time when parallel trends are increasing in number and speed, we have become consumers of not only of actual objects and physical rooms, but also of digital venders and photographs. Andreas Martin-Löf Arkitekter, a firm which designs conceptual housing projects for new production, is located in the middle of this new picture-world and reality.
Massproductions understated and elegant furniture collections cleverly and knowingly flirt with time and form, making them a perfect fit for this year’s design bar.